“Ron Sellers has a knack for adding quality insights and recommendations to every project.  Ron is also a consummate professional.  His industry knowledge, experience, and rapport with clients are unsurpassed.  My confidence in Grey Matter’s ability to complete projects in a timely and high quality manner is unparalleled.  I have no hesitations recommending Grey Matter Research to anyone looking for a research partner.”

             Dr. Scott L. Shook

             Advertising Research Manager

             Chevrolet Cars


“I’ve worked with several researchers to help my agency discover motivations and characteristics of our clients’ target audiences—but Grey Matter is the best!  They provide a superior strength for creating the right research model, then delivering a meaningful analysis on the back end.  With others I’ve received reports; Grey Matter goes the full distance in uncovering the story and making those results matter to our business.  I’ll absolutely go back to Grey Matter Research for our next marketing research project.”

             Jeff Nickel

             Senior Vice President

             TrueSense Marketing


I couldn't let the week end without a big THANKS for the extraordinary job you did with the focus groups this week.  From the beginning, you responded to our compressed timeframe.  You recruited a fantastic set of participants who definitely fit our profile.  The discussion guide was masterful, as was your orchestration of each session.  Great on-site insights and coaching as well. W e definitely got what we needed.”

             Marcia Kuszmaul

             Senior Director, Channels Marketing

             World Vision


“Grey Matter Research is a true research partner. SHR has counted on Grey Matter’s expertise over the years for qualitative and quantitative research projects, and the company has always delivered beyond expectations. They understand our unique research needs and provide comprehensive study designs that allow us to make intelligent branding and marketing recommendations to our clients. I believe this partnership is crucial to our continued success, and I would recommend Grey Matter to anyone looking for a research partner.”
             Penny Pierce

             Director of Research

             SHR Perceptual Management


"Ron is great to work with. He has superior expertise across quantitative and qualitative methods. But the main reason I like to work with him is that he makes every project better. He has answers to questions I never would have thought of. He is a research partner rather than a research supplier."

             Dr. Clint Jenkin

             Director—Research and Insights

             Focus on the Family


"Working with Grey Matter Research is akin to having an in-house research department at my disposal. Ron Sellers is adept at developing a thorough and nuanced understanding of my business objectives, and then working collaboratively with me to build the right research solution for my specific needs. Execution is flawless, pricing is reasonable (especially important for those of us serving the nonprofit sector), insights are fresh and actionable, and the presentation of the work is clean and professional.  I frequently recommend Grey Matter to my colleagues in both the commercial and nonprofit sectors."

             Lisa Scott Benson

             Senior VP/Strategy Development

             One&All (formerly Russ Reid)


“Ron Sellers has consistently provided outstanding research that has led to measurable improvements in our communications efforts.  He is highly skilled and sharply focused on his customers, and he consistently delivers results that are thorough, accurate and applicable to his clients’ needs.  I heartily recommend Ron for anyone needing to better understand his or her audiences, customers and business environment.”

             Rob Phillips

             Director of Communications



Grey Matter Research & Consulting spent the time necessary throughout the project ensuring we learned everything possible from the research.  Even before the project began, the team was questioning, probing and protecting our time, our budget and our ministry.  The results and final report for our project provided more than information. Grey Matter Research & Consulting provided clear and actionable insights.

             Robert J. Sanford

             Director for Marketing

             The Christian and Missionary Alliance


“You delivered the ‘impossible’ and were a pleasure to work with throughout the process.  My only question is:  When can we work together again?”

             John Wilkinson

             Account Supervisor

             Russ Reid Company


“We've used Ron to help grow our business 400% in the last five years. His work is developed, executed, and presented in excellence.  The integrity of the data is solid and the assumptions are trustworthy. I appreciate that Ron listens to me as a person (not just a client) and searches for exactly ‘what’ it is that I am trying to accomplish, then, thoughtfully, responds with what he believes is the best method to proceed...and sometimes that means doing nothing at all.”

             Ossie Mills

             Executive Vice President

             The Inspiration Networks


“Grey Matter has been my preferred qualitative research partner for over five years. Ron is adept at bringing together a group of strangers in a focus group setting and two hours later participants walk out, chatting with each other as if they’ve been friends forever. He masterfully guides the group discussion to achieve research objectives while creating an environment for rich conversation and good-natured difference of opinion. I would unreservedly recommend Ron and Grey Matter Research.”
Kim Matar
             Strategic Insights Director

             The CSK Group


“Working with Grey Matter is less like engaging a research vendor and more like hiring a research partner.  Ron Sellers asks tough questions; determines strong methodologies; provides high-integrity data; and most importantly, he goes one step further to challenge you with the ‘so what?’  Working with Grey Matter, I gained insight not only about my research questions, but about research itself.”

             Jen Ryan
             Market Research Manager

             Catholic Relief Services


What others say about Grey Matter is more important than what we say about ourselves. While some of these people are now in different positions, their words reflect the work we did while we served together.


Well done is better than well said.”

Benjamin Franklin




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